Ripton Marketing Manager (Boulder, Colorado)
“Ripton & Co. is reimagining what’s possible in both brand and product as a duct tape upstart of high-performance denim garments.”
As an early stage Ripton & Co. marketing manager you will be part of the evolution of the department, business and brand. You will work with a small team on refining and reimagining a fresh and growing brand that is resonating and growing rapidly. In this role, you will lead the development of product, seasonal, and narrative-driven marketing campaign projects & tactics and responsible for the execution of the marketing calendar across social, email, and all omni-channel strategies, along with the support of a cohort of contractors and Ripton employees. A balance between vision and execution will be driven by an entrepreneurial spirit as part of the core team that sees Ripton as deeply necessary and congruent with many core personal values and world views. This role will be content rich and content and social media focused with the ability to delegate graphic design, digital advertising, and parts of email marketing flows.
The best candidate will:
-Effectively prioritize the most promising and on brand strategies amongst many options
-Lead an action-oriented marketing team that punches way beyond it’s weight, and constantly reimagines the status quo.
-Enjoys collaboration, but thrives on broad professional autonomy, is proactive and thinks of success as driven by results and improving execution.
-Has a growth-based mindset on life and work and sees their role with Ripton evolving and deepening over time.
-Have a desire to focus on a singular brand mission and be part of a team.
Specific Skills Include:
-Project managing content deliverables from studio photography to narrative films
-Managing and interacting on social media channels
-Hard skills in creative software (Lightroom, Photoshop, etc)
-Ability to organize and manage a large content catalogue
-4-8 years of brand marketing, content marketing, or content production
-Literacy in the outdoor, ski, bike, cultural spaces
-Our profit sharing and employee equity program will be discussed during the recruiting process.
-Full time salary commensurate with experience.
*this is an in-person position in Boulder, Colorado
please send cover letter and resume to firstname.lastname@example.org