Marketing Content Creator

 

Ripton is a small, fast moving, performance-denim brand. We are scrappy, rebellious, rough-around-the-edges and perpetually content-driven. We are looking for a content creator/marketing manager, digital jack of all trades, who has the technical skills, creative vision, and passion to build on our brand and to catapult us into another galaxy of visual awesomeness.

Who you are:
You like cameras. You know your way around Lightroom, you can riff on different camera bodies and lenses, you have a defined idea of what you like and the direction of technology and social media. But more importantly, you never stand still; you are always curious, always creating, always learning, always asking questions. You feel the urge to really sink your teeth into like an independent growing brand that loves authentic, raw, wildly creative storytelling where you could leave your mark, make a difference, set your course. 

 

With Ripton, you can do something that would be entirely impossible at a larger company, and impossible as a freelance wiz, bouncing around job-to-job. Like Jonny Ive inventing the iPod, you would have latitude, freedom, support, to go all the way, to make great things. This focus and commitment is what moves mountains and makes small companies like Ripton important and innovative. The jortbag spirit speaks to you and it feels good. You think it needs work, and could be pushed, shaped, evolved, refined, but its bones are energizing, and you want to dive in. This is not just your next job, or a job to pay the rent, the stars need to be aligned, and you need to be all in.

 

What you’ll do:
Content Creation and Editing
  • Create best-in-class photo assets in a range of environments
  • Edit photos and develop Lightroom presets for consistent brand imagery
  • Build creative briefs to communicate objectives and mission for outside photographers and videographers.
  • Travel to be on-set at key shoots to ensure the vision comes to life
Social Media Management
  • Collaboratively develop, maintain, and implement a social media publishing calendar to create enthusiasm around the brand, product, and lifestyle
  • Manage the response and engagement with user-generated comments and #jontent to foster personalized brand experiences
  • Assess and report on social media performance data to improve engagement
Content Planning
  • Build and manage relationships with a diverse network of athletes and influencers to expand Ripton’s reach
  • Participate in a story-sourcing and content planning process to curate brand-relevant content for use in an omni-channel storytelling experience
  • Manage a budget to support storytelling content and related travel
  • Collaborate with cross-functional teams and departments partners to ensure seamless strategic alignment and flawless execution
Experience You Bring:
  • Minimum two years experience in photography, photo editing, and videography with a focus on social media or content creation
  • Photo, video, or digital post-production experience is a must
  • Extensive experience with social platforms including Instagram and TikTok
  • Strong writing and grammar skills with the ability to produce copy in the brand’s voice
  • Proven time management and project management skills with the ability to independently prioritize and de-prioritize on a daily basis
  • Experienced and capable of operating in various digital platforms, tools and software
  • Ability to gather and interpret data, test and iterate, understand what’s meaningful and translate that into actions, improvements, and results
  • Prior experience performing within a collaborative, team-based work structure and process
  • Technical skills using lightroom, photoshop and video editing software (Final Cut or Premiere)

 

Salary/compensation:
$50k-65k depending on experience. 
-Including meaningful equity ownership accrued over time

To apply, email jobs@ripton.co with your resume and portfolio or samples of your work